We aim to please !! CG are a well respected consultancy, but their various mergers have resulted in a disjointed culture. I don't know too much about SMP in PA, they are a relatively small outfit. The opportunity exists to move across groups in PA Consulting, so there's no need to feel pigeon-holed at the point of joining. Salaries will be very similar for both orgs, but on balance I'd plump for PA.